Hi Reader, Can your beliefs change the outcomes you experience? Make you sick, or protect you from harm? Modern medicine increasingly says yes. The way patients anticipate side effects or benefits can shape what they actually experience. This is now called the science of placebo and nocebo effects. The placebo effect shows us how positive expectations can trigger measurable health improvements even without an active treatment. Its lesser-known counterpart, the nocebo effect, reveals the...
10 days ago • 4 min read
Educational Piece Two Essential Skills You Need to Master for Advisory Board Coverage in Pharma Hi Reader, When it comes to covering pharmaceutical advisory board (ad board) meetings, not all information is communicated equally. Medical writers must be prepared to capture only what truly matters. Success in this type of project depends on mastering two critical skills: 1. Selective Listening Ad boards are dynamic. You’ll hear clinical debates, off-topic comments, and side conversations, but...
about 1 month ago • 1 min read
Hi Reader, I'm thrilled to share some exciting updates from Guanine Medical Academy! Our website has a fresh new look, and it’s designed to help you navigate resources more easily and connect with the tools you need to grow as a medical writer. Check it out here: Guanine Medical Academy New Look! What’s New: Free Digital Library – Explore downloadable PDF resources, expert tips, and tools designed for aspiring and professional medical writers. "Learn from an Expert" Podcast – Tune in to...
about 2 months ago • 1 min read
Hi Reader I'm excited to announce that my course "Mastering Advisory Board Coverage for Pharma" is now available on Udemy!Originally offered only on a private teaching platform, I determined that this specialized course should be made available to a wider audience on Udemy, making it more accessible than ever.If you're a medical writer (or aspiring to become one) and want to master the art of turning complex pharma advisory board discussions into clear, impactful reports, this course is for...
2 months ago • 1 min read
Hi Reader, Today's topic is quite unique as I would like to share insights on two vital skills that we, as medical writers, are trained to develop. In light of the challenges presented by our rapidly evolving digital world, it is important to address these skills thoughtfully. I believe that fostering these abilities can benefit everyone, not only in their professional journey but also in their daily life. In the era of social media and artificial intelligence (AI), information has become...
3 months ago • 5 min read
Hi Reader, Fear often lurks in the shadows of our minds—especially for mothers juggling the demands of running their own businesses. We fear missing deadlines.We fear the anxiety of balancing work and family.We fear the dread of not being "good enough." But have you ever paused and asked yourself: Where is this fear really coming from? The Science of Fear Fear is not weakness—it’s biology. It's a primal response embedded deep within our nervous system. When we perceive a threat—whether it's a...
4 months ago • 4 min read
Dear Medical Writers, Have you ever paused to consider the power of your work? Sometimes, I ask myself: What is my sense of purpose as a medical writer? Yes, many of us began our journey with stethoscopes or lab coats, dedicating ourselves to the frontline of medicine and science. But as I reflect on the growing challenges in healthcare—physician burnout, staff shortages, and the overwhelming demands on global healthcare systems—I can’t help but wonder: Are we witnessing a shift in how...
7 months ago • 3 min read
Hi Reader I want to discuss an issue that has been bothering me for a while. I was recently tasked by a prominent pharmaceutical client with conducting a comprehensive literature review on a new therapeutic approach for a rare neurological disorder. As I sifted through hundreds of articles from PubMed and other scientific databases, I noticed something unusual: an alarming number of studies flagged as “retracted!” Did You Know? A quick filter in PubMed revealed that over the past 10 years,...
9 months ago • 2 min read
Hi Reader Ever wondered what it takes to break into medical writing? Today, I’ll tackle some of the most frequently asked questions I get from professionals like you who are eager to transition into this exciting field. Did you know? The global medical writing market was valued at approximately USD 3.8 billion in 2022 and is projected to grow at a CAGR of 10.46% from 2023 to 2030. In the United States alone, this market was valued at USD 1.33 billion in 2023, and it is expected to grow at a...
9 months ago • 1 min read